# Advertising Push Targets How People Use AI

OpenAI's blog outlined an advertising approach designed around how people interact with AI. The post signals a potential new revenue stream for AI platforms and a shift in how ads may appear in conversational tools. It matters because ads could affect user trust, privacy, and the economics of widely used AI assistants.

**Importance:** 4/5

## Sources

### Science
- [OpenAI Blog](https://openai.com/index/new-chatgpt-ads-format-and-measurement) — Mon, 05 Oct 2026 10:00:00 GMT