# Bose adds Auracast Bluetooth broadcast audio to its headphones

Bose has begun rolling out Auracast support to its headphones, enabling them to tune into Bluetooth broadcast audio streams such as public TVs, gym sound systems, and silent discos. The feature, part of the newer Bluetooth LE Audio standard, lets a single audio source reach unlimited listeners without pairing. It marks one of the first major headphone brands to adopt Auracast, which could push broader industry support for the technology.

**Importance:** 2/5

## Sources

### Technology
- [The Verge](https://www.theverge.com/tech/1001522/bose-headphones-get-auracast-support) — 2026-09-28T15:31:24-04:00