# Instagram unveils new logo

Instagram has introduced a new logo, replacing its long-standing camera icon with a simpler, gradient design. The update is part of a broader visual refresh and has drawn mixed reactions from users.

**Importance:** 2/5

## Sources

### Technology
- [The Verge](https://www.theverge.com/tech/979583/this-is-instagrams-new-logo) — 2026-08-13T11:00:38-04:00
- [Ars Technica](https://arstechnica.com/ai/2026/08/the-new-instagram-logo-is-the-perfect-embodiment-of-ai-slop/) — Thu, 13 Aug 2026 17:32:10 +0000