# Ikea launches UK online secondhand marketplace to rival eBay and Vinted

Ikea is setting up a dedicated online platform in the UK for secondhand items, directly competing with established resale services like eBay and Vinted. The move reflects growing consumer demand for sustainable shopping and positions the furniture giant as a major player in the circular economy. It could pressure existing platforms and expand Ikea’s reach beyond new products.

**Importance:** 3/5

## Sources

### Business
- [The Guardian Biz](https://www.theguardian.com/business/2026/aug/18/ikea-to-take-on-ebay-and-vinted-with-uk-online-secondhand-site) — Tue, 18 Aug 2026 13:49:21 GMT